Food allergies are serious business. So I was honored when asked to direct this seriously fun PSA for End Allergies Together (E.A.T.), guest starring NFL Hall of Famer Jerome Bettis.
The 30-second spot (top) is meant to air on television and digital platforms. The 60-second spot (middle) is the director’s cut. The 95-second spot (bottom) is meant for release in cinemas nationwide, to air in front of film trailers.